About Us

About us

Since 2008, you've trusted us to bring you the very best in beauty. To inspire and guide with our expert curation, to keep you ahead of the trends and to serve up the latest innovations and products. Our mission? To inspire self-expression and unlock a love of beauty in everyone. We welcome all ages, all faces to join the cult.

Skincare That Honors Her Rhythm

She wakes up early, juggling meetings and responsibilities, her mind always running before the coffee even brews. Her skincare routine? It's a moment of stillness. A breath. A grounding touch before the day begins. Proaje is built for her — skincare that honors her pace, her power, and her natural rhythm. It doesn't shout youth. It doesn't sell illusion. It speaks to her now. Proaje is calm, confident, and quietly luxurious.